Looking for delivery software? You’ve probably seen both Locate2u and OptimoRoute.
But which one fits your day-to-day?
Locate2u vs OptimoRoute:
Let’s walk through the differences between Locate2u and OptimoRoute’s delivery software.
1. Route planning
OptimoRoute plans fast. Drivers or dispatchers can enter their stops, and it will generate a route.
Locate2u does the same and adds live traffic updates. So if there’s a jam or crash, it reroutes automatically. It does this by monitoring real time traffic updates and other factors.
Miss a turn? OptimoRoute stays fixed unless someone edits it. Locate2u adapts in real-time and will reroute drivers to a faster route if needed.
2. Driver experience
OptimoRoute gives drivers a basic route list. They tap and go. It’s minimum hassle, and they can follow a pre-set route to save time and vehicle wear-and-tear.
Locate2u puts extra info in the app. This could include delivery notes, parking tips, even gate codes. Drivers don’t need to guess; they’ll have everything at their fingertips.
The app is easy to use, with driver-friendly navigation,
3. Tracking and notifications
OptimoRoute offers tracking links but only on paid plans. You don’t always get them out of the box.
It also has the capacity for electronic notes to record specific details about each order.
Locate2u includes live tracking for customers and dispatchers by default. Everyone knows where the driver is going.
The tracking links can also be branded with your logo, so customers know exactly who will be delivering to them. Fast delivery with accurate ETAs leads to fewer “Where’s my delivery?” calls.
4. Proof of delivery
OptimoRoute’s basic plan doesn’t include proof of delivery tools. You need to upgrade or use a second app.
Locate2u has digital proof of delivery baked in. Drivers take a photo, get a signature, or tap confirm right in the app.
It’s all saved within the software platform so your support staff can access it whenever they need, should an issue with a missing parcel arise at some point in the future.
5. Dispatch dashboard
OptimoRoute doesn’t have a live dispatch screen. You could use Excel or other tools to assign jobs.
Locate2u has a built-in dispatch view. It supports drag-and-drop bookings, real-time updates.
OptimoRoute Pricing
OptimoRoute starts cheap if you do solo runs. But tracking, POD, and notifications are add-ons.
It has a Lite plan with the bare essentials that costs $35.10 per driver per month. The Pro package includes automated route planning, and costs $44.10 per driver per month.
There’s also a custom package if you need it. The Lite and the Pro packages exclude Live tracking, route history, analytics, proof of delivery, etc.
Locate2u Pricing
Locate2u lists all features and scales by fleet size so it can scale with your team. You pay more when you grow; you’re not surprised later.
The pricing packages are pretty straightforward: The GPS package costs $15 per seat per month, while the premium package is $260 for four seats per month.
Additional seats can be added for $55 per seat per month.
An enterprise package is available on request for businesses with more than 50 users, and businesses interested in using Locate2u’s API.
Use OptimoRoute if:
You want fast setup and simple routes.
OptimoRoute is ideal for service businesses, field sales, and delivery operations, especially if you’re a one-person show delivering locally.
Use Locate2u if:
You need something a bit more robust.
Locate2u is better if you’ve got a team, need live tracking, proof of delivery, and full dispatch support.
It’s built to scale with your business, so whether you have five drivers or five hundred drivers, it will get the job done
(Even if you only have five drivers now but plan to have five hundred later on….)
Which sounds more like your setup?
If you’re growing and want fewer moving pieces, Locate2u is the practical choice.
Remember: The most accurate delivery management software for you depends on your specific needs. You want to make it easy for your delivery drivers to get the job done.
User-friendly interfaces can make their job a breeze, so ensure you give teams the training and support they need to get the best out of the tech.
About the author
Cheryl has contributed to various international publications, with a fervor for data and technology. She explores the intersection of emerging tech trends with logistics, focusing on how digital innovations are reshaping industries on a global scale. When she's not dissecting the latest developments in AI-driven innovation and digital solutions, Cheryl can be found gaming, kickboxing, or navigating the novel niches of consumer gadgetry.
