Choosing delivery software may sometimes feel like it’s only about price or features, but it’s actually about what works for your team. If you’re comparing Locate2u and Routific, you’re in the right place.
Both platforms are built to help you run deliveries more efficiently, but they serve different goals.
Locate2u vs Routific
In this article, we’ll break down what each platform offers, what it doesn’t, and which one gives you more control over your delivery process.
If you need advanced features like live tracking, proof of delivery and real-time dispatching, keep reading.
What is Locate2u?
Locate2u is a global all-in-one delivery management platform. It’s built for businesses that need more than basic route planning.
It started in 2019 when Zoom2u founder Steve Orenstein experienced poor delivery service. He knew there was a better way to delivery items without hassl.
Today, Locate2u is used by vast array of business: furniture retailers, pharmacies, field service teams, and food delivery businesses.
It’s perfect for any business that needs full visibility and control from start to finish.
What is Routific?
Routific is focused on route optimization. It helps plan efficient routes and lets drivers follow them using a companion app.
It’s a lightweight tool: easy to use and best suited for delivery teams who already have other systems in place for dispatching, communication, and tracking.
Locate2u vs Routific: Feature breakdown
Route optimization
Both tools offer solid route optimization options.
While route optimization is Routific’s main focus, Locate2u includes it as one part of its much larger platform.
The key difference here is that Locate2u removes the stress of manual planning by optimizing routes and adjusting them in real time.
It does by looking at traffic and live updates.
Real-time tracking
Locate2u shows you exactly where your drivers are, at all times during the delivery process.
From the dashboard, you can view every trip, live on a map. Live tracking links for the driver’s status (in a map view layout) can be sent to customers too.
Routific also includes live GPS tracking for driver locations.
Digital proof of delivery
Locate2u lets drivers capture a photo, get a signature, or mark a delivery as complete with a timestamp. All this can be done from the app.
You can also set certain conditions within the app, such as the Stop cannot be marked as complete if those conditions aren’t met. Including capturing photos and signatures.
Routific’s driver app provides similar features, with drivers able to capture photos and signatures.
READ: 7 Best Route Optimization Features for Grocery and Food Delivery
Customer communication
Locate2u automatically sends SMS updates to customers when drivers are on the way. You can configure when and how notifications go out.
Routific offers basic customer notifications via emails.
Dispatch and driver tools
Locate2u includes a dispatch dashboard and driver app, so your team can assign, track, and adjust routes on the fly.
With Routific, routes can be dispatched to the driver app.
Ease of use
Both platforms are easy to use, but Locate2u gives you more flexibility.
Since everything is in one place, your drivers and dispatchers don’t need to bounce between apps or systems. That means faster onboarding and fewer mistakes.
Locate2u vs Routific: Pricing
Locate2u has three plans:
- GPS: $15 per seat, per month, with a 20% saving on annual plans.
- Premium: $260 for four seats per month. Additional seats can be added. Billed monthly.
- Enterprise options are available for businesses with more than 50 users, or for the use of the API.
Routific bases the subscription on the number of orders.
For example, anything under the first 1,000 orders per month is $150. It increases thereafter: $165 for 1,100 orders, $180 for 1,200 orders, $195 for 1,300 orders, etc.
Who should use Locate2u?
Locate2u is best for businesses that want more than just route planning.
If you need to manage deliveries, track drivers, notify customers, and scale operations without juggling 5 different tools, Locate2u is built for you.
It’s for any industry and any size business, whether you have a handful of drivers, or a massive national fleet.
Who should use Routific?
Routific is ideal for small teams who need help with route optimization. The larger your order base, the more you’ll pay per month.
If you already use other apps for tracking, POD, and customer comms, Routific could be a lightweight add-on to your stack.
Final thoughts:
If you need a route planner, Routific might be enough.
If you want an end-to-end delivery system that helps you run faster, smarter, and with fewer tools then Locate2u is the one for you.
Live tracking, POD, real-time dispatch, customer alerts are it’s all built in. And that means your team can spend less time fixing problems, and more time delivering.
Want to try Locate2u?
About the author
Cheryl has contributed to various international publications, with a fervor for data and technology. She explores the intersection of emerging tech trends with logistics, focusing on how digital innovations are reshaping industries on a global scale. When she's not dissecting the latest developments in AI-driven innovation and digital solutions, Cheryl can be found gaming, kickboxing, or navigating the novel niches of consumer gadgetry.