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Route optimization for beverage deliveries

Woman delivering items
Woman delivering items

There are many reasons as to why businesses require route optimization for beverage deliveries. The most important being that we are living in a world where a pandemic is still lingering about, making contactless deliveries crucial.

Keeping up with consumer demands has also become increasingly challenging for businesses which is why a route planning software is the best way to get ahead and streamline operations.

2020: Where the world of delivery changed

In 2020 we saw the world of delivery entirely reshaped. The pandemic may or may not have had anything to do with that…

With everyone being stranded in their homes for extended periods of time businesses sought a solution to get products to customers safely.

Food deliveries were nothing unfamiliar, however online beverage sales showed an increase of up to 243% during this time!

A way businesses could adapt to new customer expectations was by introducing warehouse management and a route planning software to do all the heavy lifting when it comes to the distribution process. What exactly is route optimization and how is it relevant to the beverage industry?

What is route optimization?

Let’s start off with defining route optimization.

Route optimization software is a tool used by businesses that can build efficient delivery routes in seconds not hours!

This solution takes into account driver schedules, vehicle and product types, weather and traffic conditions as well as the number of stops needing to be completed. Sounds like a lot? Imagine doing that manually.

Optimized route planning allows you to get the most out of your drivers and complete as many deliveries as possible, ultimately raising your business’ revenue and customer retention.

Benefits of route optimization

If you specialize in beverage deliveries then you can expect t0 experience several benefits by integrating new technology like route optimization within your system. Optimized routes means you enhance the efficiency of your business, cut costs, improve customer experience and complete more deliveries.

Enhanced efficiency

Route optimization is an advanced technology that takes the stress off fleet managers and business owners.

With a software like Locate2u, you can allocate deliveries to your drivers and set up the preferred order in only minutes! Such advanced configuration means you get set up optimization that aligns best with your business requirements.

Reduced fuel costs

Placing your drivers on the most efficient routes means they’ll be spending less time on the road and more time completing deliveries.

Optimal routes means there is less idling in traffic, time wasted travelling between jobs and drivers taking scenic roads to kill time in-between bookings.

Fuel is EXPENSIVE! Which is why finding ways to reduce consumption can end up saving your business a lot of money.

Faster deliveries

Delivery drivers taking optimized routes have the ability to carry out bookings faster and more consistently.

Route optimization lets you add in last minute bookings without throwing off your schedule for the day, improving your business’ productivity.

Customers are also more inclined to purchase from you again should you provide them with faster deliveries. Repeat customers can help grow your revenue and business which is why it’s important to ensure their expectations are being met.

Customer satisfaction

As mentioned earlier, keeping customers happy by giving them faster deliveries is essential. Route optimization doesn’t only speed up the delivery process but also gives you and the customer unprecedented visibility!

Depending on the route optimization software you go with, this tool lets you share a live tracking link with your customers so they can see exactly where their order is in real time.

This enables you to build trust and loyalty with your customers as they know exactly what’s going on from start to finish.

Route optimization for food and beverage deliveries

Managing food and delivery deliveries doesn’t have to be a time consuming and difficult process. Today is all about finding ways to adapt to changing consumer behavior and discovering new technologies to ramp up business operations.

Whether you have a fleet of one or one hundred vehicles, a route planning software like Locate2u will ensure you get products to customers in record time. That way you can focus on other areas of your business that needs fixing up.

Get started with Locate2u

Locate2u is a field and fleet management software that enables users to optimize their routes, organize bookings, offers GPS tracking. Everything you need to take your entire supply chain to the next level, Locate2u has got it.

Get in touch with our team today

About the author

Marketing Coordinator at Locate2u having completed a Bachelor of Creative Arts, majoring in English Literature and Creative Writing. I have extensive experience in editing and proofreading, as well as creating content for a range of audiences.

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