Delivery Tracking: Why businesses with trackable deliveries attract more customers?

importance of delivery tracking

People prefer using the internet to purchase their everyday necessities rather than visiting the stores. 

Therefore, online shopping has become an essential part of many customers’ lives. 

A massive increase in online purchases requires a reliable and consistent delivery tracking system.

Even though many packages are properly delivered, sometimes they get lost, damaged, or even misplaced. For these reasons, many customers will want access to delivery tracking to know the exact location and status of the things they ordered in order to be sure that they will reach their homes safely.

Every delivery business, including food, groceries, medicine, parcels, etc., with its exclusive customer base, is working hard to succeed. Cut-throat competition has become the new normal as many individual players and organizations are competing for the same pie.

Why is delivery tracking important?

As long as your business grows, you will need greater resources and more effort to maintain the current standards. Customers all over the world are increasingly accepting the concept of on-demand delivery. And real-time delivery tracking is a crucial component of delivery services.

Businesses should already be working on real-time delivery tracking because they won’t be able to beat their competitors without it. Delivery tracking enables business owners to work more quickly, more effectively, and smarter by helping them redesign their regular procedures, eliminate unnecessary stages, and improve customer experience.

The delivery tracking system helps to provide expert delivery to the customers, enhance operational administration and lead to customer delight. This not only helps to provide the best delivery experience for customers but also aids in the growth and development of the business. 

Benefits of delivery tracking

Benefits of delivery tracking:

A delivery tracking system helps businesses track the progress of a system in real-time. Several processes are automated, ensuring delivery visibility and identifying drivers who might be underperforming. Additionally, it makes delivery management easier and more productive. Here are some benefits of delivery tracking:

  • On-time deliveries:

One of the most common causes of customer complaints in the logistics sector is delayed deliveries. Sure, they did receive the right package without any damages, but if the shipping time did not meet up to their expectations then the delivery businesses can expect to receive a slew of complaints about their shipping services. 

When used properly, delivery tracking can increase the chances of timely delivery of all packages to their designated distribution points. This is a result of the system’s high level of transparency.

  • More deliveries:

A delivery tracking system can automatically assign drivers. For a new order, it can locate the closest driver. Automatically assigning drivers together with computerized route planning allow businesses to deliver more products every single day.

  • High customer satisfaction:

Customers are no longer content to simply wait for their packages to arrive. If there are any unexpected delays within the delivery, a real-time delivery tracking solution will give customers up-to-the-minute updates and an accurate estimated time of arrival (ETA). 

  • Better communication:

Finally, unlike before, delivery tracking opens up many channels of communication in your business. If in the past, you were unable to coordinate with other key players such as the inventory managers, warehouse managers, or freight carriers, a tracking technology can finally give you this chance.

  • Route optimization:

The majority of delivery management software packages also include a route optimization planner that, as the name suggests, quickly identifies the optimum routes. Route optimization eliminates time-consuming manual route planning. 

Automatic route planning helps dispatchers and drivers in determining the shortest distance or fastest routes while keeping in mind a variety of factors, including traffic jams, road closures, one-way traffic, the weather, and other scheduled deliveries.

gps delivery tracking

How to keep track of delivery?

There’s no doubt that a real-time tracking system helps businesses in improving their delivery processes and enhances customer satisfaction.

Nowadays there are different types of delivery software available on the market, but not all are the same. When selecting a delivery tracking software, businesses must consider their needs and the features that are available in the software.

Here are some real-time tracking software features that businesses need to keep in mind.

  • Easy integration
  • Route optimization
  • Visibility of vehicle and delivery staff
  • Delivery status updates
  • Electronic proof of delivery

Therefore, using a precise real-time delivery tracking system can make it easier for a company to manage customer service. It helps in keeping the customer informed about the delivery status. 

This improves business clarity by providing the admin with a clear view of how each delivery driver is performing and the current status of each task including whether it is late, on time, successful, or failed.

Locate2u is real-time delivery tracking software that gives you the ability to track your delivery in real-time and helps to improve operational efficiency and ensure arrival time.

You don’t have to worry because Locate2u streamlines and automates the overall delivery process so you can give your customer a fabulous delivery experience.

Track your delivery with Locate2u

Locate2u is an excellent real-time delivery tracking software that makes your overall delivery process smoother.

Locate2u helps you to improve your business efficiency by giving you access to real-time tracking, booking management, route optimization, and proof of delivery.
To learn how you can track your deliveries in real-time with Locate2u you can easily request a demo here or visit our website for more information.

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