Amazon is thinking out of the box again, with its glasses designed to boost delivery drivers’ productivity.
Although Amazon has yet to confirm this, Reuters reports that these driver glasses will shorten crucial seconds in the delivery process.
The glasses would provide drivers with navigation capabilities, navigating them with a small embedded screen reflected in the wearable glasses. This will specifically be helpful while they are driving, having a personal navigator right by their side.
Amazon has been at the forefront of speedy deliveries, constantly finding ways to stay competitive and ahead of those like Walmart.
Walmart’s game plan has been pricing. In August, the retailer sliced the prices of over 7,000 items on its shelves. Brand manufacturers apparently hiked the prices of these items by nearly 35% over a period.
Amazon glasses features
If the project materializes, these glasses will allow delivery drivers to have both hands available to carry more packages.
According to sources, the delivery glasses can take photos of the packages to provide customers with Proof of Delivery (PoD).
What about the battery life? That’s something designers are still working on. They had trouble finding a battery that could last an entire eight-hour shift.
These glasses are a significant improvement on Amazon’s smart glasses, which allow users to listen to audio and voice commands from Alexa.
Reaction from the public
There are mixed reactions from the public about these driver glasses. With camera capabilities that can take PoD, customers are a bit concerned about the quality.
“I hope they’re better than the photo I received the other day from the delivery driver, which was just a black rectangle,” writes Melanie Goodman on LinkedIn.
Others are more optimistic about the technology: “What I love about it is that it creates multiple opportunities: to prove the tech, to experiment with change, to gain insights from real-world evidence,” says Eduardo dos Santos Silva.
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Mia is a multi-award-winning journalist. She has more than 14 years of experience in mainstream media. She's covered many historic moments that happened in Africa and internationally. She has a strong focus on human interest stories, to bring her readers and viewers closer to the topics at hand.